AI Strategic Boardroom • 15 Deep Industry Experts • 21 Features

Stop Making Big DecisionsIn The Dark

Get 15 Expert Perspectives In Minutes, Not Meetings

Every business decision needs multiple perspectives — CEO, CFO, CMO, customer, competitor, skeptic.
DecisionFlow gives you all 15 deep industry experts, a live meeting room, decision tracking, white-label reports and full agency tools — in one platform.

Enter The Boardroom Start Free Analysis

✓ First analysis completely free • Pre-loaded example ready to explore • No credit card required

AI Specialists

Analysis Modes

2 included free · unlock all 11 from Pro

Real-Time

Analysis

Executive-Level

Outputs

●CEO●CFO●COO●CMO●Head of Sales●Customer●Skeptic●Competitor●Investor●Risk Analyst●Brand●Product●Trends●Frontline●Growth Hacker●CEO●CFO●COO●CMO●Head of Sales●Customer●Skeptic●Competitor●Investor●Risk Analyst●Brand●Product●Trends●Frontline●Growth Hacker

🔒 GDPR Compliant

🛡️AES-256 Encrypted

📋Right to Erasure

📂Data Portability

⏱️Auto-Delete After 90 Days

🚫Data Never Sold

🔐HTTPS in Transit

✦See It In Action

Real Analysis. Real Insights.

Here's what a DecisionFlow analysis looks like — complete with all 15 expert perspectives, synthesis, and action plan.

Example: "Should I hire my first salesperson?"

CEO

This is the right move if the business has repeatable revenue and a clear sales process to hand over. Hiring too early without a playbook wastes the investment.

CFO

At £35k salary plus on-costs, you're looking at £42–45k all-in. Break-even requires the hire to generate roughly £120–150k in new revenue annually. The numbers work — if the pipeline is there.

Risk Analyst

Key risk is hiring before the founder has documented the sales process. If the salesperson can't replicate what the founder does intuitively, you'll burn 6 months finding out.

+ 12 more expert perspectives • Full synthesis • Executive summary • Action plan

Try The Pre-Loaded Example →

✦ What You Get

21 Features. One Platform.

From live AI boardroom meetings to white-label client reports, decision tracking to webhook automation — the most complete business intelligence platform available.

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15 Expert Personas

CEO, CFO, CMO, Risk Analyst, Growth Hacker and 10 more — each with a distinct AI call and perspective on every decision.

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AI Video Boardroom

15 animated android avatars speak your analysis aloud using ElevenLabs human voices. Each persona looks and sounds unique.

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Competitive Intelligence

Deep competitor profiling, head-to-head positioning, vulnerability audit and a tactical battle plan — on demand.

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Industry Sub-Personas

5 extra deep specialists per industry — Quantity Surveyor, Food Critic, Mortgage Advisor, F&I Manager and more. Toggle any on.

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Bulk Decision Runner

Run up to 10 analyses in sequence — different modes, different industries. Download all results in one file.

🎤

Voice Input

Speak your scenario directly into the boardroom. Real-time transcription — no typing required.

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Template Library

35+ ready-to-run scenario templates across all 20 industries and every analysis mode. One click to fill your scenario.

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Comparison Mode

Pick any two saved analyses and view them side by side, section by section. Spot what changed, what improved.

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Analytics Dashboard

Track every analysis you've ever run — by mode, industry and date. See your usage, trends and top patterns.

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Persona Calibration

Slide each of the 15 personas between Conservative and Assertive. The boardroom thinks exactly the way you need it to.

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Cross-Session Memory

Your business context is remembered across every session. Previous analyses inform every new decision automatically.

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Export Everywhere

Download as PDF, copy as Markdown, or save as plain text. Share with your team or drop into Notion, Docs or HubSpot.

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Knowledge Base

Upload your business documents — PDF, Excel, Word, CSV — and the AI board draws on them in every analysis. Fully GDPR-compliant: AES-256 encrypted, right to erasure, data portability, auto-deleted after 90 days. Your data stays yours.

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Risk Quantification

After the boardroom debate, every risk is quantified with probability bands, a ranked risk matrix, probability-weighted scenarios and clear Proceed / Abort thresholds.

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Decision Tracker

Every analysis is auto-saved as a decision record with VERDICT, confidence score and board consensus. Follow up at 30, 60 and 90 days — log what actually happened and rate the board's accuracy.

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Live Board Meeting

After any analysis, open a real voice conversation with your board. Go 1:1 with any of the 15 personas — responses stream back word by word. Enable Hands-Free mode and the mic reopens automatically after every response: no buttons, no typing, just talk.

🎨

White-Label Reports

Brand every PDF with your agency logo, accent colour and tagline. Cover page, headers, footers and closing page all carry your branding — not ours. Client-ready reports in seconds.

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Client Profiles

Add your clients and tag every analysis and decision by client. Built for agencies managing multiple businesses — organise, filter and track decisions across your entire book.

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Email Report Delivery

Send any analysis report directly to a client's inbox with one click. Fully branded with your agency colours and logo — looks like it came from your own platform.

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Webhook & Automation

After every analysis, DecisionFlow fires a POST to your configured URL with the full result. Connect to Zapier, Make, Slack or any HTTP endpoint — no code required.

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Deep Industry Personas

Each of the 15 personas carries real sector knowledge. Your Construction CFO knows CIS tax and retention bonds. Your Car Dealership compliance officer knows FCA Consumer Duty. Not generic — genuinely expert.

✦ 11 Analysis Modes

Every Mode Your Business Needs

Starter includes Decision Board and Campaign Builder. Pro unlocks 7 modes. Enterprise unlocks all 11 — plus Bulk Runner, Sub-Personas and AI Boardroom.

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Decision Board

Starter

15 sector-specific expert personas each make a dedicated AI call — synthesised into a VERDICT, Risk Quantification and 90-day Action Plan.

📣

Campaign Builder

Starter

Full campaign strategy, hooks, social posts, paid ads and email sequences.

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Smart Mode

Pro

Full persona board + complete campaign in one unified output.

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Sales & Content

Pro

Persona-driven sales copy, objection handling and closing scripts.

🎯

SWOT Analysis

Pro

Deep SWOT with 6 items per quadrant and a full strategy matrix.

⚔️

Battle Cards

Pro

Competitor profiling, win scripts and sell-against playbooks.

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Action Plan

Pro

4-phase execution plan with KPIs, resources and risk register.

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Predictions

Enterprise

30, 90 and 365-day forecasts with revenue scenarios and confidence scores.

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Scenarios

Enterprise

Best case, most likely, worst case and wildcard simulations.

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Advanced Planning

Enterprise

Market research, Q1–Q4 roadmap and Go / No-Go verdict.

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Advanced Reporting

Enterprise

7-area business health scoring with risk register and 90-day actions.

✦ How It Works

From Input to Insight in Minutes

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Step 01

Set Your Context

Tell the AI your industry and business details. Upload a doc or type it in — saved for every session.

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Step 02

Choose Your Mode

Pick from 11 analysis modes. Each one assembled a different team of expert personas for your specific need.

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Step 03

Get Your Analysis

Your AI boardroom convenes instantly. Receive a full expert analysis ready to act on.

Your Complete Boardroom

Three Layers of Expert Intelligence

Every decision runs through your core board, then gets challenged by industry specialists, then refined by whoever you choose to add.

15 Core Board Members

Present on every analysis — hover to hear each member speak

Always Active

Chief Executive

CEO

Vision, strategy & leadership decisions

Chief Financial

CFO

Numbers, risk & financial viability

Chief Operating

COO

Operations, execution & delivery

Chief Marketing

CMO

Brand, positioning & growth channels

Head of Sales

SLS

Pipeline, conversion & revenue tactics

Customer Voice

Needs, objections & real-world feedback

The Skeptic

SKP

Challenges assumptions & stress-tests plans

Competitor

CMP

Market intelligence & competitive threats

Investor

INV

ROI, scalability & exit potential

Risk Analyst

RSK

Scenarios, mitigation & blind spots

Brand Strategist

BRD

Perception, trust & long-term equity

Product Lead

PRD

Features, roadmap & user experience

Trends Analyst

TRD

Macro trends, timing & market shifts

Frontline Worker

FLT

Ground truth, morale & operational reality

Growth Hacker

GRW

Experiments, virality & rapid scaling

Industry Specialists

5 deep-sector experts per industry — 100 specialists across 20 industries

Pro & Enterprise

Construction

Building Regulations Expert

Compliance Specialist

Planning permission, legal compliance, sign-off risk

Tech & SaaS

VC / Series A Investor

Funding Specialist

ARR targets, investor narrative, term sheet dynamics

Hotels

Revenue Management Specialist

Yield Expert

Dynamic pricing, OTA channel mix, RevPAR optimisation

Ecommerce

Paid Media Specialist

Performance Marketing

Meta/Google ROAS, audience targeting, CPC trends

Manufacturing

Lean Manufacturing Expert

Efficiency Specialist

OEE improvement, waste elimination, Kaizen ROI

Property Dev

Planning Consultant

Planning Expert

Local plan policy, S106 negotiation, viability

Recruitment

IR35 / Tax Specialist

Contractor Tax Expert

IR35 determination, CEST accuracy, end-hirer liability

Tech & SaaS

Cybersecurity Advisor

Security Expert

SOC 2, data breach liability, GDPR Article 32

Beauty Clinics

Medical Director

Clinical Lead

Clinical safety, prescriber requirements, indemnity

Education

ESFA Funding Specialist

Government Funding

Skills Bootcamp, apprenticeship levy, AEB funding rules

Restaurants

Food Critic

Reputation Analyst

Review impact, press coverage, menu quality perception

Logistics

Transport Compliance Expert

O-Licence Specialist

DVSA audit readiness, tachograph compliance, O-licence

Your Custom Expert

Describe any expert — we build them into your board instantly

All Plans

How it works

Add any expert your board is missing

Type a description — "ex-Amazon supply chain director", "NHS procurement lead", "bootstrapped SaaS founder" — and DecisionFlow builds a fully calibrated AI persona that speaks and challenges from that exact perspective.

Unlimited personas — create as many as you need

Saved to your account and reused across analyses

Challenges decisions from your exact expert angle

Example custom board members

NHS Procurement Lead

Challenges from a public sector purchasing lens — budget cycles, compliance, value-for-money

Ex-Amazon Supply Director

Pushes on fulfilment efficiency, inventory turns and last-mile economics at scale

Serial Angel Investor

Evaluates deal structure, dilution risk, exit horizon and founder-market fit

Add Your Expert to the Board →

✦ Pricing

Simple, Transparent Pricing

All plans include voice input, template library, comparison mode and PDF export. GDPR-compliant. Cancel anytime.

Try It

Free

£0/mo

1 full analysis, no card required — experience the complete AI boardroom before committing

Includes: Decision Board, Campaign Builder

✓

Full 15-persona Decision Board — dedicated AI call per persona, Board Synthesis, Risk Quantification, VERDICT and 90-day Action Plan

✓

Campaign Builder — full strategy, hooks, social posts, email sequence and CTAs

✓

All 20 deep industry expert sets — 15 sector-specific personas per industry

✓

Personalised ElevenLabs voice welcome on boardroom entry

✓

Voice Input — speak your scenario, real-time transcription

✓

No payment required

Start Free →

Get Started

Starter

£247/mo

20 analyses per month — Decision Board and Campaign Builder with full decision tracking, minority reports and shareable links

Includes: Decision Board, Campaign Builder

✓

Decision Board — 15 expert personas, Board Synthesis, Risk Quantification, VERDICT, Confidence Score, Board Consensus and 90-day Action Plan

✓

Campaign Builder — strategy, audience, hooks, social posts, email sequence and CTAs

✓

All 20 deep industry expert sets across every analysis

✓

Decision Tracker — every decision auto-saved with VERDICT and Confidence Score, 30/60/90-day follow-up prompts, outcome logging and board accuracy rating

✓

Consensus Scoring — VERDICT, Confidence % and Board Consensus shown front and centre on every result

✓

Minority Report — dedicated analysis of the dissenting board voices and what they are warning about

✓

Shareable Decision Links — public report URL valid for 30 days, no login required for recipient

✓

Custom Board Member — define your own 16th persona with any role and expertise

✓

Voice Input — speak your scenario, real-time transcription, no typing required

✓

35+ Scenario Templates across all 20 industries and all modes

✓

Side-by-Side Comparison Mode — view any two analyses together

✓

Branded PDF Export — premium editorial design with cover, analysis and closing pages

✓

Cross-Session Business Memory — context saved and injected into every future analysis

Annual billing — £2,470/yr (save 2 months)

Running DecisionFlow for clients?

The Agency Add-on unlocks white-label PDF reports with your logo and branding, client profile management, direct email delivery to clients, and webhook automation — built for agencies and consultants managing multiple businesses.

🎨White-label PDF reports

👥Client profile management

✉️Email reports to clients

🔗Webhook / Zapier / Make

Add-on to any Enterprise plan · Pricing on request

See Full Details →✉️ Get in Touch

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